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Archive for Ad Design

Advertising Showcase

Posted by: Digital Throttle | Comments (0)
Wednesday, May 16th, 2012

We’ve assembled a collection of online ads from our clients to showcase the variety of options available. The ads below have been very successful and range from simple static images to advanced rich media. If you need assistance with building an ad, we’re available to help either directly or through our network of proven freelance [...]

Categories : Ad Design
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Videos Maximize Results

Posted by: Sean Robb | Comments (0)
Wednesday, April 18th, 2012

Like a perfect storm, our combination of video player technologies and focused network give you a powerful medium. Whether you have a TV-style ad, installation video, or just an entertaining video, you’ll love how we can use your videos. Below are examples of how we’re helping clients re-purpose existing videos into powerful advertisements: In-Stream Video [...]

Categories : Ad Design, Company News
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In-Stream Video Ad Goes Viral

Posted by: Digital Throttle | Comments (0)
Saturday, February 4th, 2012

We’re excited to announce our 300×250 In-Stream Video ad can now feature a “share” button. When a user shares your product video, he can post it to his Facebook page, Twitter account or copy the URL to send to friends. When shared, the video will continue to click to your site and your video description [...]

Categories : Ad Design
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Three Ways to Use Videos In Banner Ads

Posted by: admin | Comments (0)
Wednesday, January 11th, 2012

Here are three ways to effectively use videos in your online advertising.

Categories : Ad Design, Online Marketing Topics
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New In-Stream Video Ad

Posted by: admin | Comments (0)
Thursday, December 8th, 2011

Our new In-Stream video ad is both a static banner AND dynamic video ad. If you have a product video or TV-style commercial, this ad is a great means to give your prospects a quick way to learn more. The ad below features a 30 second TV-style commercial, but you can use a longer-format video [...]

Categories : Ad Design
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5 Ways to Improve Ad Results

Posted by: admin | Comments (0)
Monday, October 31st, 2011

Online Media Daily had a great email we’ve copied here to help our advertising clients improve the results of their online advertising. To read the full story, >>click here For your next banner campaign, keep these five tips in mind increase both awareness and click-through rates (CTR): 1.Timing and Placement Are Key: Banner ads need [...]

Categories : Ad Design, Online Marketing Topics
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Instream Video Ad Example

Posted by: admin | Comments (0)
Wednesday, August 31st, 2011

Instream Video ads drive your existing product video or TV commercial through a “regular” 300×250 display ad unit. Because this is a “regular” display ad, your ad can be targeted and controlled just like a normal banner ad. The best of both worlds!  

Categories : Ad Design, Video Players
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How to Track Click Results Yourself

Posted by: Digital Throttle | Comments (0)
Saturday, August 13th, 2011

Digital Throttle provide access to full advertising results. But if you’d like to double-check us and track results on other sites we don’t manage for you, be sure to use Google Analytics and click tracking codes.

Categories : Ad Design, Online Marketing Topics
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2010 IAB MIXX Best in Class Gallery

Posted by: admin | Comments (0)
Thursday, August 4th, 2011

8-4-11: Each year the Internet Advertising Bureau selects the best online advertising campaigns and creative. While many of these may be out of the reach of the typical aftermarket advertiser, they all should inspire us. We’d encourage you to take a quick tour of the 2010 winners….there are sure to be ideas to inspire you! [...]

Categories : Ad Design
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Push your Videos Out to Sites with Our Video Ad

Posted by: Digital Throttle | Comments (0)
Tuesday, January 18th, 2011

If you’ve invested in video production, uploaded videos to sites like YouTube or feature videos on your own site…this video ad is for you. Our video ad includes five videos and each video can be up to three minutes each. As with your own website, we provide reporting for all the activity on the ad, such as how many times it’s opened, how many videos are played and total hours of video play.

Categories : Ad Design
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Four Primary Ad Targeting Options

Posted by: Digital Throttle | Comments (0)
Tuesday, June 15th, 2010

June 15, 2010 – Most advertisers are surprised to learn the many ways they can target online ads. Most assume finding an enthusiast site is enough! But with Digital Throttle, locating the target audience is just the start of how laser-focused your ads can be.

Categories : Ad Design, Online Marketing Topics
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Build Your Ad For Free

Posted by: Digital Throttle | Comments (0)
Friday, June 4th, 2010

June 3, 2010 – Found a great new company that is offering a service to build your online ads from a choice of several templates. Better yet, the ads are free during the beta launch. I built a few ads for myself and was impressed with how quickly and nice the ads turned out. Take [...]

Categories : Ad Design
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Does Your Website Keep ‘Em Coming Back for More?

Posted by: Digital Throttle | Comments (0)
Wednesday, May 26th, 2010

Does Your Website Keep ‘Em Coming Back? – a good commentary on keeping your focus. The author says we try to make our websites do too much. He suggests you develop a primary objective supported by a few secondary objectives. As with online advertising, a tighter focus produces better results.

Categories : Ad Design
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Interactive Ads Dramatically Increase Search

Posted by: Digital Throttle | Comments (0)
Saturday, May 8th, 2010

Ads that encourage consumers to “dwell” upon them without requiring a click produce much higher site visits and search engine querries.

Categories : Ad Design, Online Advertising Trends
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4 Rules to Create Effective Display Ads

Posted by: Digital Throttle | Comments (0)
Sunday, February 21st, 2010

Efforts to boost the quality of online advertisng may take fresh inspiration from a new study by Web research firm Dynamic Logic outlining best practices for interactive ad creative.

Categories : Ad Design
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7 Mistakes to Avoid When Building Ads

Posted by: Digital Throttle | Comments (0)
Sunday, February 21st, 2010

In 2005 CNET undertook a series of online-advertising-effectiveness studies with Starch Communications to identify the best approaches to online advertising. Five years later, we see the same mistakes hurting ad performance.

Categories : Ad Design
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