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Feature YouTube Videos in your Banner Ads
If you’ve invested in a product video, we’ve built an innovative banner ad that allows you to include the video into your banner ad. The 300×250 standard banner size includes a static image to display a message while the lower portion included your embedded YouTube&#174 video. The upper static image is “clickable” to your website. We’re also able to measure both clicks and video plays! 

The video can be any length, as demonstrated on the ad from Edelbrock:
Here is an example of a shorter video that’s more branding and imagery:
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