Reporting

We HATE Spreadsheets!

Never have to wait for reports - our system updates daily and is always available 24x7. Sign up for email alerts and no limit to the number of users.

Schedule a Reporting Demo

shovel digging into online advertising results

Go Deep with Data

Pre-Built Executive Dashboards plus Build Deep Reporting

gopher cartoon to illustrate how users can dig deep into data

We Call Our Reporting "Gopher" - you just keep digging!

Dig Away

Measuring online advertising results is our first goal. There are so many digital advertising choices and options - why not? But our reporting goes way beyond the click - we will measure deep conversions on your website and convert your adverting spend into realistic ROI comparisons.

Way Beyond the Click

Converison-Based ROI Results

Conversions - Not Clicks

When you view your digital advertising investment through the lens of conversion return on investment, there should be very little concern that your ad budget is being spent wisely.

This 7-minute video details how we measure the success of digital campaigns using conversion tracking. Once you install our tracking code on your website(s), we're able to measure levels of conversions and the value of each conversion.

Graphical Dashboard

Spend Your Time Reviewing (not building) Data!

Pretty ... & Smart Too

We've focused on displaying your online advertising results using graps, icons and visually-appealing sections. We try to minimize showing you raw data in big tables. Great visuals help you spot trends and understand your results so much better.

Interactive Dashboard

Have a Question, Want to Dig into Results, It's easy!

Filter Results Your Way

Your online advertising results can be filtered for any possible combinations. Our innovative reporting system, we lovingly call "Gopher", enables detailed customization of your results. You can also save the filters for future use.

Is Your Reporting System Proprietary

Yes, the user interface that displays the results, graphs and other options is proprietary and custom to Digtial Throttle. Howver, the the raw data is captured and stored using a SQL relational database.

How Often is the Data Refreshed

We pull the raw data nightly. We also re-confirm the data by pulling the previous 3 days data every night. This ensures any corrections or updates to both performance and conversion data is completely accurate.

Do You Provide Custom Reports

Yes, we can prepare custom reports on a regular basis. We link to these custom reports inside the REPORTER user interface to enhance both security and convenient storage.

Can the Data Be Exported or Accessed via Custom API

Yes, we can set up a custom API for your raw data to be made available. We can also export raw data as a CSV file for your use.

Do You Also Email Reports?

Yes, you can elect to receive a running 30-day summary of all your online advertising campaigns. The emails are sent on Monday afternoons. You can elect to receive a monthly, weekly and every other week report. See this link for more details about the emailed reports: https://www.digitalthrottle.com/reportingwiki#eMailedReports

What Levels of Detail do You Track

We go deep! Your results will be seen at the total level, type of ad, exact ad creative, keyword (in the case of search), and audience profile (such as social audience targeting). We can also build additional reporting as needed.

How Do You Track Conversions

We will ask you to install Google Tag Manager (GTM) on your website. Or, if you already have GTM installed, we can gain access. We have a template of triggers, tags and variables that will measure all the key conversions and attribute those to your paid advertising results.

Is there a Limit to Users

No - you can add an unlimited number of users to your reporting. You are allowed online one admin and billing contact, but unlimited numbers of reporting users. You can even restrict a user to only view certain campaigns.

Media Buyers and Agencies: we have also built a special method for you to log into the reporting one time and view results for each of your clients.

Do You Also Track My Website

Yes, we also add a new Google Analytics 4 to the site. The property is configured to track conversion and audience events. We have a reporting section that will also show you your total web visits and what percentage of traffic is a result of your paid ads.